The Business of Dentistry Podcast

Your website acts like an online window to your business but what is it saying about you?

In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to optimise your website and drive traffic there to attract new patients.

What you'll hear today:

• Naz explains why you should care about standing out on Google
• Advice on how you can increase your visibility on Google
• How long it takes to see results and Naz's advice on whether there areany shortcuts you can take
• Guidance on how you can measure the results when you've optimised yourwebsite.

Listen to this episode of Bodcast to discover Business Consultant, Sheila Scott’s expert tips and advice on how you can encourage your patients to visit the hygienist more frequently.

What you’ll hear today:

• Sheila explains the importance of explaining to patients why it’s beneficial to see the hygienist
• Tips on how to explain hygiene services to patients while they’re in the dental chair
• How to ensure patients are clear on why they’re visiting the hygienist
• Sheila’s views on the importance of educating patients on how to effectively use interdental aids.

Take away a greater understanding of the factors which need to be considered when preparing a dental practice for sale, as well as the steps needed to achieve this, in this episode of Bodcast with Andrew Lockhart-Mirams, Senior Partner at Lockharts Solicitors.

What you'll hear today:

• First steps to consider how best to prepare a practice for sale
• Steps to confirm NHS contracts are in order
• How the CQC impacts upon preparation and completion of sale and how to ensure compliance
• Other key factors which need to be considered as part of the sale, including timescales.

Nigel Jones shares his reflections on the key influences on the UK dental market that emerged in 2016 and the impact that these may have on the industry in the year ahead.

What you’ll hear today:

• An overview of the pressures faced by NHS dental professionals
• A consideration of the impact of the rising costs of running a dental practice
• Why the appeal of owning a dental practice has ebbed away for young dentists
• How dentistry was shown in a more positive light in the media in 2016.

If a man landed from Mars and wanted to buy your dental practice, wouldhe be able to work out how to run the practice from your policies andprotocols? If the answer is no, then this episode of Bodcast withcompliance expert Pat Langley is a must for you and your team, to ensure yourmeeting the CQC's requirements. 

What you'll hear today:

• How compliance with the CQC is involves far more than just havingwritten policies and protocols filed on a shelf
• How to ensure it's clear how your practice is run throughtailored policies and protocols
• Why it's essential to regularly review your policies and protocols
• The importance of staff training to ensure the whole team are clear onwhat your policies and protocols are.
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Corporate social responsibility (CSR) is a broad term used to describe acompany’s efforts to improve society in some way. In this episode of Bodcast,host Zoe Close catches up with Bridge2Aid's Ian Wilson to provide listenerswith a greater understanding of the benefits of putting CSR at the heartof your business, as well as tips on how you can implement this.

What you'll hear today:

• The meaning of CSR and examples of how it works in practice
• An overview of the benefits of CSR to a dental business
• Advice on how to get started in your own dental practice.

Discover Regional Support Manager, Suki Singh's practical tips and advice on how you can give your plan numbers a boost in this podcast hosted by Branding and Communications Manager, Sian Grace!

What you'll hear:

• Tips on how to get the whole team on board and celebrate success
• Advice on communicating the benefits of membership to patients
• The importance of marketing your plan.

The results of the fourth NHS Confidence Monitor revealed that one way in which dental professionals believe that confidence can be increased is through improvements to the public's perception of NHS dentistry. Listen to this Bodcast as Tony Kilcyone shares his views on the public's current understanding of NHS dentistry and the measures he feels are needed to increase this, with host Nigel Jones. 

What you'll hear today:

• Tony's views on the public's current understanding of NHS dentistry
• How Tony believes dentists are able to balance the requirements of the contract whilst ensuring patients are fully aware of all the options available to them
• A consideration of the public's perception of what the capability of dentistry is in the twenty-first century
• An insight into the measures Tony feels are needed to improve public perception. 

Listen as host, Sales and Marketing Director, Nigel Jones and Judith Husband take an in-depth look into the issues which are currently facing the dental profession in this episode of Bodcast.

What you'll hear today:

• An insight into the key challenges currently facing the profession
• Judith's views on whether the Government's consultation on regulation will address the professions' confidence when it comes to interacting with patients
• The latest state of play with the use of amalgam plus a consideration of whether the NHS can afford a wider range of materials
• Judith's insight into where the BDA sees their role in helping the dental profession through the maze of decisions that they have to make.

In this episode of Bodcast Sales and Marketing Director, Nigel Jones, talks to Eddie Crouch to gain his insight into the factors that are impacting upon the confidence levels of those in the profession. 

What you'll hear today:

• Eddie's take on why confidence in the future of NHS dentistry is low
• Eddie's views on the progress of the prototypes
• The improvements needed to improve the public's understanding of dentistry.

To view the results in full or to find out more about the NHS Confidence Monitor, visit www.nhsdentistryinsights.co.uk