The Business of Dentistry Podcast

Les Jones talks to industry expert, Ros Keeton, Chair of the BDA Benevolent Fund on how they continue to help dental professionals with their personal finances.

This support is invaluable to many through the current crisis, with 6 months of usual contact received in the first 6 weeks of lockdown. Offering a range of practical support this is a great aide for those who are unaware of the resource available and the charitable help they are providing.

What you’ll hear today: 

• Who are the BDA Benevolent Fund
• What support do they provide
• How to access this support

Who should listen:

• All dental professionals.

Recorded on 30th April 2020

Les Jones talks to Jude Jennison about leading through uncertainty as lockdown continues.

Jude has been working with uncertainty all her life and understands the anxiety that this can cause. With numerous years experience she now explains some key tips on how to navigate our way through these challenging times as leaders.

What you’ll hear today:

• Understanding the different experiences through lockdown and COVID-19 coping mechanisms - tackling social isolation, lack of freedom, grief and loss
• How to recognise lockdown stress and balancing your time
• How to embrace change to manage the fear of the unknown
• How to identify how your team are dealing with uncertainty.

Who should listen:

• Practice Owners and Managers
• Anyone who leads a team.

Recorded on 24th April 2020

Richard Collard is joined by Matt Hadman and Zoe Wray to discuss communication with your team, plan patients and diary zoning. 

What you’ll hear today:

• What does the short and long term future look like
• Finding new ways of communicating - how and what to communicate
• Planning and diary zoning - what is important
• Implementation of new systems - what will assist in efficient practice re-opening.

Who should listen:

• Practice Owners and Managers
• Anyone who leads a team.

Recorded 8th April 2020

Les Jones talks to Shaz Memon about COVID-19 business survival planning.

After the success of his sell out book, Instagram for Dentists, Shaz shares his insights to support dental practices in navigating through this difficult period.

What you’ll hear today:

• How to improve current systems - how to analyse this with the whole team
• How to become a stronger practice - viewing your practice from a different perspective
• Tips to improve your Instagram page - what content to include
• How to gain more of the right followers - who to follow, posting frequency.

Who should listen:

• Practice Owners and Managers
• Anyone who leads a team.

Recorded on 17th April 2020

Les Jones talks to Andy Elwood about mental health within dentistry during COVID-19.

With considerable experience after serving 20 years with the emergency services, Andy shares the importance of mental health, particularly during the current crisis, and how we can talk about this.

What you’ll hear today:

• What are the key challenges dentists are having to deal with
• Who is affected
• Tools to support overall health - physical, mental and communication
• How to get your 5-a-day for mental well-being.

Who should listen:

• All dental professionals.

Recorded on 7th April 2020

Les Jones talks to Chris Barrow about how dental practice leaders can handle the current situation. Chris shares his thoughts on what can be done right now to get the best chance of a good outcome from the COVID-19 crisis.

What you'll hear today:

• How communication is key in consuming and creating information.
• Who you should target and what channels to use - 5 groups to engage with.
• What support you can you provide to your community.
• How to evaluate practice finances - what is important and time frames to keep trading.

Who should listen:

• Practice Owners and Managers
• Anyone who leads a team

Date recorded 30th March 2020

Ashley speaks to Les Jones about how he is dealing with the current crisis. How to use time away from your patients constructively and the importance of routine to maintain health and mental wellbeing. He covers utilising the time away from consultations to increase communications resulting in strengthened relationships, education and enhanced patient loyalty.

What you'll hear today:

• How to communicate and how frequently to do this - What channels to use and how often you should use these
• Effective time management to ring fence clients - Where to focus your time to keep patients in the loop
• Target audience and added value - Who do you target and how to make content relevant to them.

Who should listen:

All practice managers and owners

Recorded on 30th March 2020

Simon Thackeray talks about how the current COVID-19 crisis is impacting his practice and the dental profession as a whole. He discusses the measures he has put in place and looks at what the future might hold.

What you'll hear:

• How Simon’s practice is coping with the ever-changing situation
• The importance of finding some positives
• How the dental landscape might look on the other side of this.

Who should listen:

All practice managers and owners.

Recorded 25th March 2020 10:00 am 

Ellie Young talks through all the key things you need to consider in order to grow your patient membership plan. She explains the processes you should have in place and the difference involving the full practice team makes.

What you’ll hear:

• The key factors in getting your membership off the ground
• The processes that you should have in place to help you grow your membership numbers
• The role of the full team in discussing the membership plan

Who should listen:

• Practice owners and managers with a membership plan in place
• Wider team members who talk to patients about membership

Practice Plan Videographer Fern Lloyd explains how you can get engaging video content for use on your website and social media channels, using just your smartphone. She covers the different types of videos you can consider and why video is so important.

What you’ll hear:

• Why practices should be using video
• What makes a good video
• Practical tips on preparing, choosing a location and editing tools.

Who should listen:

• Anyone responsible for the practice website or social media
• Practice managers wanting to engage more patients online