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Bodcast - delivers you expert advice on how to make your dental practice a more profitable and sustainable business. Featuring interviews with key industry figures, hints and tips on a variety of subjects from wellbeing in dentistry to analysis of the dental landscape, along with real-life experiences of dental teams, there’s plenty to intrigue, inform and entertain.
Episodes
Friday Mar 09, 2018
Friday Mar 09, 2018
Business Coach Chris Barrow explains how you can encourage your existing patients to be advocates for your practice on social media, and how this can provide a cost effective alternative to paid digital advertising.
What you’ll hear:
- The types of posts that work best on social media
- The difference between advertising and marketing
- Who to enrol in digital advocacy, when to involve them and how ‘MRCREST’ can help
- How to choose the members of your team who will champion this.
Who should listen:
- Practice managers who would like to get more from social media
- Anyone spending on digital advertising campaigns
- Team members who are responsible for managing social media pages
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